Clinical Chart For Art


  • Museums need to find ways to attract a new generation of visitors.
  • Art has the power to transform lives.
  • Audiences are seeking inspiration through unique experiences.
  • Leisure activities compete directly with arts programs.
  • Museums must continuously innovate to create high-quality, immersive experiences for new generations of arts enthusiasts.
  • Technology is so dominant in human lives today that it needs to play a role in experiencing history and culture.
  • Museums are responding by increasing physical and virtual access to their collections with the hope of attracting a diverse segment of the population in thoughtful ways. However, that is not enough.
  • Making collections accessible to a wide range of people in an engaging and intellectual manner is a necessity in the modern world.


  • Provide an experience that will re-invigorate old visitors to keep coming and a whole new group of visitors to attend the museum for the first time.
  • We are revolutionizing the way you can experience art. Simply put, technology can be used as a vehicle to inspire and educate.
  • In 2008, The San Diego Museum of Art began working with Maurizio Seracini to research and apply technology to create ‘clinical charts’ for several works of art in the Museum’s collection.
  • Today, the Museum is reviving this work with Dr. Seracini to reimagine the visitor experience, using technology to create relevant, educational, and memorable interactions by diving deeper into works of art.
  • Combine an interactive augmented reality platform, the expertise of the Museum’s curatorial team, and the these new research methods.


  • Great Masters Art pushes the boundaries of how science, engineering, and biomedical technology is used to study art. Revolutionizing how fine art can be researched, conserved, explored, and even authenticated.
  • The foundation of the company’s work is a methodology that treats a work of art much like medical doctors treat human patients.
  • Maurizio Seracini’s pioneering work on a scientific methodology for scientifically investigating a work of art is similar to the medical practice, so much so that we call it a “Clinical Chart for Art”.
  • This proprietary scientific approach is a repeatable process used to identify, diagnose, explore and even authenticate art.  The volume of data that is produced is what we like to call the Seracini Codex™, a wealth of images and data that unlocks hidden mysteries about the work of art.


With the introduction of cutting edge visualization technologies and now augmented reality, we make it possible for anyone with a computer, smartphone, or tablet to discover and experience the hidden masterpieces behind great works of art. It is as simple as wiping away layers with your finger to see the internal anatomy of a great work of art.  Revealing the actual brush strokes, hidden images, changes and restorations to the work, different iconography and sometimes even the original sketch and under drawings.

Below are images of paintings as you would may have seen them in galleries, books or on the internet.  If you click on any of the images you can experience the art in a different way.  These are just simple prototypes of our digital museum demonstrating the interactive nature of the web especially as you overlay the visible spectrum (including microscopic) with x-ray, infrared or pseudo-color.  For more information and a even richer experience contact us at



Here is a link to the keys to unlock the beta augmented reality experience (just print them) in combination with the SDMA app (download it from the App Store or Google Play).